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Throwback: Old Online Trends That Have Gone Stale

If you work in any technology-based company or sec...

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6 Principles of Effective Email Marketing

Email is an online marketing tool that has the potential to reach a huge number of people who are interested in your products or services. And while it is possibly one of the oldest (well, let’s call it: “most well established”) methods of outreach, research continues to show that it can be very effective when it’s used properly. Of course, blastin...

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SEO Risks to Take and SEO Risks to Avoid

Many business people have a hard time seeing the value of SEO, and we understand that. There is a lot of information and misinformation out there about search engine optimization, and it can really increase the difficulty of this decision. While an effective SEO strategy will take many months to yield positive results for a company, and the tactic...

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To Pop Up or Not to Pop Up

With all the websites out there, you’ve likely by...

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Why People Are Afraid of SEO?

If you’re a small business owner, you have likely heard at least one person suggest that you learn SEO (search engine optimization) and implement an online strategy for your business. After all, most people first look to the internet – either on their smartphones or computers – to find any business or service. You understand that you need a websit...

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Part 1: Grow Your Business and Leads With SEO

This is a 2 part series written in conjunction wit...

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Product Showcase: Brand Ambassador

Continuing our series of product showcases that started with the recently launched AccurateAppraisals.com, today we’re going to take a look at Brand Ambassador, and the potential to help build a profitable network of online influencers. A brand ambassador represents your brand in a positive way and provides a more consumer-centric view of the prod...

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4 Steps to Create a Facebook Marketing Campaign [Infographic]

How do you go about making Facebook posts that will lead to conversions? Here are some tips to help you jump start your business’s Facebook marketing campaign: Step 1: Create a Business Facebook Page Always post on behalf of your company as the page, not the personal profile and include an easily recognizable profile picture and page cover photo....

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Why Isn’t My Website Ranking?

Reaching the top spots of the search engine results pages can improve your company’s exposure, establish you as an industry authority, and deliver the kind of ROI you want to see. So why isn’t your website ranking at the top yet? That’s the million-dollar question that every company has asked itself at one point or another. Unfortunately, there is...

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