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7 Signs It’s Time to Talk to an SEO Agency

Many business owners get in the habit of shouldering every responsibility – of wearing every hat – in the early stages of their growth. Others tend to force the wearing of many hats on their employees, even when they’re not exactly qualified for (or interested in) the work. There are certain elements of SEO that are largely doable by just about an...

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Why Are Customers Leaving Without Buying?

Your company has just launched a new and improved website. You’ve spent months designing and optimizing it. No stone was left unturned. Or so you thought. You’re getting tremendous traffic to your website, but customers aren’t taking the most important step: making a purchase. While you were making your website sleek and optimized for the search e...

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Get Ahead of SEO Trends in 2017

Every year, the interwebs are littered with posts about “What Your Business Should be doing in the New Year!” They are riddled with scare tactics and mostly unfounded speculations. It’s true that SEO is constantly evolving, but at what rate? A lot of these posts spread panic that if you aren’t 10 minutes early, you are already 5 minutes late. The...

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23 Search Engine Facts and Stats You Oughta Know

The search engines are changing all the time, but it’s not just the algorithms we need to consider. We also need to think about how people use the search engines and how their behavior has changed over the years. These facts and stats provide a brief look into the current state of search engine affairs, ranging from internet usage to how people ar...

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Why You Should Be Using Video for Content Marketing Right Now

Content is the cornerstone of most online marketing strategies. It has always been a critical aspect of ranking, conversion, and outreach, which, unfortunately has led to a whole lot of people producing a whole lot of content. And when that happens, we end up with an internet full of clickbait titles, shallow discussions, and over-optimized web pa...

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9 Ways to Make Your Content Marketing More Effective

You’ve probably heard the saying: “content is king.” As more and more people are going online to get answers, content marketing is even more important in your business’s success. Whether you’re a seasoned content marketer or are looking to write your first blog post for your new company, coming up with content that is effective and leads to conver...

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If You’re Dominating SEO Do You Still Need PPC? (Or Vice Versa)

On the surface, PPC and SEO feel like they have different strategies, theories and expectations behind them. And it’s because of this perception that they are often siloed away from each other, even within the same company. It’s easy to put the SEO team and their long-term strategies on one side of the office and the PPC team with their endless da...

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The Most Pinned Content about Black Friday

With the impending doom… er, launch of Black Friday, we decided to take a look at how people are talking about it on certain social media platforms. We dove into the numbers (using our Social Footprint tool) on Pinterest to find out which articles and other content pieces were getting pinned the most. Some interesting trends started to appear almo...

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10 Things to Ask Your SEO Company Before Signing Anything

You want your company to grow and succeed. You realize that your company’s online presence isn’t as great as it could be. You’ve heard about SEO and what it has done for other companies. Where do you begin? How does SEO work? Who should you hire? Selecting an SEO company is an important decision that will greatly impact the success of your business...

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