Seth Godin has a knack for being concise. Some of his posts are only a couple of lines long.

Most advice about content creation says that you can’t do well with short posts. Most tout 500+ word counts as the minimum to shoot for.
And yet, without fail, each one of his posts will garner over 1,000 shares within 24 hours of being published proving that sometimes humans prefer to-the-point.
People share Seth’s content so much, I decided to find out what his top 10 most shared posts are using our social footprint tool.

Post Title
FB Shares
FB Likes
FB Comments
LinkedIn Shares
Google +1’s
Pins
Total Shares

The Triumph Of Coal Marketing
2,759
2,708
3,219
1,766
0
2
10,454

Back To The Wrong School
2,719
3,663
2,233
832
0
30
9,477

The Future Of The Library
2,326
2,994
1,684
2,339
0
16
9,359

Treating People With Kindness
1,215
3,231
230
2,058
577
19
7,330

The Forever Recession
1,638
2,095
908
1,620
0
1
6,262

Reject The Tyranny Of Being Picked
1,218
2,306
514
2,009
0
17
6,064

A Legacy Of Mandela
1,263
2,339
124
1,003
358
6
5,093

Thinking About Money
1,025
1,578
245
1,060
834
47
4,789

Voting Misunderstood
1,685
1,938
982
181
0
0
4,786

Where Do Ideas Come From
1,379
2,298
437
645
0
3
4,762